From being one of the earliest Handbags Brands to launch in India in 1990, Baggit currently is in a crowded market with stiff competition from at least 20 Brands in India as well as in […]
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Beating China in International Markets
In July 2018, I was a part of a team from Baggit (from design; manufacturing and sourcing) that visited China to explore opportunities to buy from China to compete better in the Indian market. Most […]
Are entrepreneurs born or made?
Industries today have witnessed a plethora of start ups that start their way up right from scratch. Currently, the scenario of the start-ups has allowed for so many opportunities to bloom, adding values and essence […]
An Insight into the Indian fashion Consumer Today
“Fashion is armour to escape everyday reality”- this is a phrase that sums up our entire existence. The boring monotonous lives have always been a constant, but it is fashion that is our ultimate escape […]
Empowered Women, Empower Women
As Baggit launched its first ever TVC starring Shraddha Kapoor, last year, taking on mansplaining, I took a look at some of our peer brands and how they addressed the pressing need for women empowerment […]
My SS’19 Season Edit: Accessories & More
When it comes to fashion trends on the horizon for summer 2019, I can surely bet on certain pieces that are ought to be in every women’s closet! Fashion beyond boundaries is something that as […]
A sneak peek @Baggit culture – time tested fundas that you can apply!
Every organisation in any industry has their own ‘fundas’ for success; a set of core beliefs and values that forms their basic identity. While these may evolve over time, they form an integral driving force […]
4 Leadership Traits That Define Entrepreneurs
When we look back in history we often see success stories of many accomplished and well-known entrepreneurs. But what we fail to realize is that no two stories are the same. Including myself, every entrepreneur, […]
Building Blocks of a Fashion Entrepreneurship
When I began my journey with Baggit, I didn’t really think it was going to be the big brand that it is today. I mean, who knows it when they begin? But over the years […]
The best & worst advice I ever received
Everyone who is on the path of an entrepreneurial journey is always bombarded with all sorts of advice from all over. Many of these pieces of advice can be heart-breaking as well as eye-opening while […]
